Aiim (site here), for over 60 years, AIIM has been the leading non-profit organization focused on helping users to understand the challenges associated with managing documents, content, records, and business processes.
Now among other interesting articles, Aiim proposed a”[…] roadmap [that] is a tool to help organizations effectively develop social business processes and to help identify and address potential issues before they become real problems. […] The social business roadmap consists of eight primary steps. Each step is briefly described here and is addressed in substantially more detail over the course of the document. Links to the eight steps take you to our wiki, where we discuss the “what’s next”, case studies, and your additional thoughts and feedback. […]
Main steps are
In a complex contest like the one of “going social” I think that a rationalization effort is really important also to avoid smaller organizations getting lost into fuzzy and fancy words.